Thomas Fevre
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Professional status Currently employed
Job/career Open to opportunities
Welcome to thomas-fevre.com
I ended, with honors in 2009, my master degree (EMBS) in four different countries (Italy, France, Germany, Spain), specialized in International Management, Marketing, and International Laws.I am currently handling Business Development & Licensing at Anteis (Geneva - Switzerland), a Swiss Medtech company specialized in bio-polymers development, manufacturing and distribution within 85 countries.
Education
Master Thesis - Luxury & Champagne marketing tools
EMBS - IMUS, Uni Trento, Uni Kassel, Uni Leon (September 2008 - July 2009)
Description
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Topic: THE SUCCESS AND SUSTAINABILITY OF THE MARKETING STRATEGIES OF LUXURY INDUSTRIES: THEIR APPLICATION IN THE CHAMPAGNE INDUSTRY THROUGH THE « GRANDES MAISONS ».
Content:
- General outlook on Luxury Business
- General outlook on Champagne Business
- Case studies of 4 Maisons: Moët & Chandon, Perrier-Jouët, Piper-Heidsieck, Bollinger ==> Marketing strategy analysis, and a qualitative exploratory study in France & in Spain on the perception of the Maisons' communication strategies.
- Evaluation of the market: Past & current situation (qualitative & quantitative), and future scenarios drafts
Modules, options, course content